About The Team - Exact Insure
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About The Team

Greg Peters

CEO & Founder

After 20 years working with many of the best in the business, Greg has cultivated a unique expertise shared by few. Greg began his career in 1994 as an agent with Lincoln Life insurance company and very soon after began working as a partner with Employee Benefit Services (1995-2008). From 2008-2013 Greg worked as a partner with HJ Spier Company, an Indianapolis based Property and Casualty Insurance firm. Here, Greg was able to roundout his experience, and became licensed in Property, Casualty and Commercial products.


In 2012, while still working with HJ Spier, a company he still closely partners with, Greg founded Exact Insure LLC to address the specific and unique needs of the growing and ever changing health insurance market.


Today, Greg says what originally drew him to the field of insurance is what keeps the fire burning. “It is still just as challenging, interesting and rewarding. I want to give my clients every advantage. Our mission is to provide unparalleled, personalized service, solutions and knowledge.” says Greg.


Greg is a 1994 graduate of Indiana University Bloomington. He and his wife Michelle and three boys live in Indianapolis where on most weekends you can find them at a variety of sports-related activities and events. Greg is a true race enthusiast and since moving to Indianapolis first in 1988 has missed only one 500 race. Why he missed this one race remains a mystery to this day….

Michelle Peters

CMO & Co-Founder

Michelle heads up all client support within Exact Insure. Her background is in account management and sales. She enjoys people and really finds satisfaction providing solutions to complex client problems.


“I think the best way to describe my personality and attitude is ‘tenacious’.” Says Michelle. “I hope we surprise people with our outstanding client service. Insurance can be complicated and, quite honestly, aggravating. I want to help make that go away for our customers.”


Michelle is a 1995 graduate of Indiana University Bloomington’s School of Journalism. She spent eight years with Pearson Education book publishing, most of them in the area of International Rights and International English Language Sales and Management. Almost 3 years ago, Michelle joined her husband Greg at HJ Spier company. In the Fall of 2012, while still working closely with HJ Spier on the Property and Casualty side of insurance, Greg and Michelle founded Exact Insure LLC to address the health and life insurance markets ever-changing and specialized needs.


In her free time, Michelle enjoys her kid’s sporting events and activities of all kinds. She loves the almost constant buzz of energy circulating from their three young boys….and, when it is calm, a great book, good friends and sharing a glass of wine with her husband.

John Duffin

President, Investments and Planning

John Duffin has been a brokerage support agent in Indiana for the last 28 years supporting agents in their advanced life and retirement planning business. John’s promise to his clients is to help build wealth with diversification and availability, so in emergency or times of great need they can find money at the lowest cost possible. “I do my best to make the complicated as easy.” Says John.


John is a graduate of Butler University School of Business and the American College of Financial Advisors. John has received such accolades as CNA Key Club, CNA Chairman’s Club as well as being awarded top producer.


In addition to being a financial guru, John is a basketball fan, specifically Butler University basketball where he attends as many games as possible. He also loves golf and watching his 3 grand children play soccer.

Joey Scheidler

VP, Worksite Benefits

As Worksite Benefits Manager, Joey specializes in implementing any and all worksite/voluntary benefits to enhance a company’s current benefits package. Joey currently contracted with multiple carriers, which allows him to find our clients the best possible benefits at the best possible price.


With more than 10 years of experience, Joey is well versed in all areas of worksite benefits.